The impact of digital technology application and digital capabilities in enhancing the digital export performance of Vietnamese enterprises
DOI:
https://doi.org/10.59394/JSM.43Keywords:
Digital technology application, digital capabilities, digital export, exporting enterprises, VietnamAbstract
This paper analyzes the role of digital technology and digital capabilities in enhancing the digital export performance of Vietnamese enterprises. Quantitative research on 266 enterprises reveals that applying digital technology and developing digital capabilities significantly enhances export efficiency. Notably, the synergy between these two factors creates a more robust and positive impact on digital export performance. Based on these findings, the paper offers practical recommendations for exporting enterprises and policy suggestions for the Government and state agencies to facilitate digital export activities in Vietnam within the context of globalization.
References
Barney J. B. (1991). Firm resources and
sustained competitive advantage. Journal of Management, 17(1), 99-20.
Borghi, M., & Mariani, M. (2021). Service robots in online reviews: Online robotic discourse. Annals of Tourism Research, Volume 87, 103036.
Elia, S., Giuffrida, M., Mariani, M., & Bresciani, S. (2021). Resources and digital export: An RBV perspective on the role of digital technologies and capabilities in cross-border e-commerce. Journal of Business Research. Volume 132, p58-169.
Hoang, N. (2022). The impact of digital transformation on the export results of Vietnamese businesses. Journal of Trade Science. No.168, p.3-12.
Huy, N. B. (2023). Improving the effectiveness of digital technology application in business management. Review of Finance, Issue 2 April 2023.
Luu, T. D. (2023). Digital transformation and export performance: a process mechanism of firm digital capabilities. Business Process Management Journal. Vol. 29 No. 5, pp. 1436-1465.
Lee, C. K. H. (2017). A GA-based optimisation model for big data analytics supporting anticipatory shipping in Retail 4.0. International Journal of Production Research, 55 (2), 593-605.
Ma, D., Tang, J., & Jiang, X. (2023). Effects of digital global value chain participation on CO2 emissions embodied in digital exports: New evidence from PSTR approach. Energy Economics, Volume 126, 106913.
Ministry of Industry and Trade. (2016 - 2024). Vietnam Import-Export 2016-2023 Report. Industry and Trade Publishing House.
Tabachnick, B. G., & Fidell, L. S. (2012). Using multivariate statistics (6th ed.). Pearson.
Thao, L. T., & Dong, N. T. (2022). Digitally skilled workforce: Driver of national digital transformation. Vietnam Journal of Science and Technology, No.8A, p.7 - 11.
Yen, D. T., Hong, N. T., & Nhu, D. T. (2023). Digitally skilled labor in the retail industry in the context of digital transformation: Some recommendations. Vietnam Journal of Science and Technology, No.04B, p.36 - 40.
Zhang, C., Qiu, P., Zhang, L., Hong, X., Wang, D. (2024). The impact of digital transformation on enterprises' export stability: Evidence from listed companies in China. International Review of Financial Analysis, Volume 96, Part A, 103582.
